Runs rule-based pricing updates across the catalog.
Activation complexity
Medium
Time to activate
10-14 days
Volume share
20-25% of role volume
Impact range
Above 95%
Inherited pricing
€0.20 – €0.90 per SKU or category event
This capability shares the Merchandising Specialist's metered unit. A SKU or category event is counted once at the role level regardless of which capability handled it. Adding this capability to an active deployment does not change the per-action price.
What this capability handles
Pricing Optimization reads pricing signals — inventory, competitor data, margin rules, promotional calendar — applies the approved rule library, and writes price changes to the commerce platform. Moves above policy threshold route to the merchandiser for approval.
Workflow summary
Reads signal, evaluates rule, proposes price, writes update.
Stages
Decision logic
Uses pricing-rule library, margin thresholds, and promotional-calendar logic to auto-update, flag-threshold, or route-to-merchandiser.
Systems and data
{"commerce platform",PIM,"search platform",messaging}
{"pricing rules","inventory data","competitor data","promotional calendar"}
Exceptions & human handoff
Price moves above policy threshold, margin-guardrail breaches, or promotional-calendar conflicts route to the merchandiser.
Policy-threshold breach, margin-guardrail flag, or promotional conflict.
Readiness
Pricing policy approved, rule library documented, inventory-feed connection current.
Owner on client side · Head of Merchandising
Impact contribution
25-35% of role impact is pricing-cadence adherence and rule discipline.
Primary KPI · Pricing-cadence adherence · Above 95%
Capability-specific integrations
Beyond the Merchandising Specialist's base stack, this capability plugs into:
The chat opens with Merchandising Specialist and Pricing Optimization pre-selected. You can add other capabilities during the conversation.